Herschel Supply Co. is making its first foray into the watch space through collaboration with Casio G-Shock. The dual-branded watch is an interpretation of G-Shock’s GLX5600-1 model.
The Herschel G-Lide (GLX-5600HSC-3CR) is a military-inspired timepiece engraved with the phrase, “YOU CAN SURF LATER,” on the stainless-steel back cover, inspired by a Zippo lighter engraved by an American soldier.
“The lighter was customized with words of inspiration to transform his lighter into a talisman of sorts to help him get through his tour of duty,” Jamie Cormack, Herschel’s co-founder, said in a press release. “We used that commitment as inspiration along with utility military design and applied them to all aspects and details of our Casio G-Shock collaboration.”
The durable watch comes in a matte olive green resin case with a matching band, which is screen-printed with the Herschel Supply logo and “HSCO First Watch Division.” The digital watch has a yellow face encased in mineral glass with auto electroluminescent backlight technology and afterglow functionality. The Herschel G-Lide features a tide graph with moon data capabilities and is water-resistant up to 200 meters.
The limited-edition watch will be available on October 10 via Herschel’s and G-Shock’s websites and select retailers for $150.